Certain colors and shapes affect how long we might look at the logo, or overall design of the product (if I say skim milk, will pink be the first color you think of?). While we are all familiar with brands we know and how we perceive what they represent, we are not always aware of how the message that is being sent is affecting us. Many companies have ordered employees to work from home, schools and colleges have been moved online, and cities have shut down large gatherings.To all those that say that bigger logos tend to increase your brand awareness and value, Andrew Wendling begs to differ. As the virus continues to spread in the US, an increasing number of measures are being taken to 'flatten the curve' and prevent coronavirus' escalation.

Zoom, like many remote workplace and video-calling apps, has surged in popularity amid the outbreak of COVID-19, the coronavirus disease.

It's a look that's been popular since Hollywood's Golden Age, and photographers have tried to mimic the look with low-tech hacks, such as covering a camera lens with Vaseline or pantyhose. The Zoom effect, as first pointed out by The Cut, is essentially a built-in skin-smoothing filter favored by beauty vloggers that makes your face look more polished and unblemished. The filter helps to 'smooth out the skin tone on your face, to present a more polished looking appearance,' according to Zoom.

Thankfully, video-conferencing service Zoom has a feature available that lets you continue to rock your work-from-home aesthetic, while still looking nice enough to tune into a business meeting or college class. I'll admit it's already become incredibly difficult to convince myself to make an effort to get ready and dressed for another day of working from home.

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